OOMDIVASOnline Marketing Divas · IIM Calcutta alumni
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Trends and Innovations in Digital Marketing

5 articles on trends and innovations in digital marketing from the OMDIVAS team.

Blockchain · 30 Oct 2024

Blockchain in Action: Ushering a New Era for Digital Marketing

With the evolution of blockchain technology, it is revolutionizing more industries than just creating and powering cryptocurrencies like Bitcoin and Ethereum. As this technology advances, the very core of digital marketing accuracy, trust, and transparency are

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Trends and Innovations in Digital Marketing · 10 Jun 2024

How to Create and Spread Viral Content in 2024

Creating viral content in 2024 In the ever-evolving digital environment, viral content is like fire. These posts from Instagram to Twitter, TikTok, YouTube, and beyond ignite engagement, hop from one network to another, and sometimes even transverse into diffe

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Trends and Innovations in Digital Marketing · 20 May 2024

Ignite Engagement: Viral Content Creation Strategies in 2024

Viral Content Creation Strategies Most of the content you are reading right now is found in availability in most parts of the internet and the world. To give a hint, hundreds of thousands, if not millions, of whatever topic you’re searching for, new content is

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Trends and Innovations in Digital Marketing · 23 Apr 2024

Strategies for Success: Educational Technology Marketing

The digital age has affected every aspect of human life, including learning, revolutionizing the education landscape through the emergence of educational technology (EdTech). As an entrepreneur starting an EdTech business, marketing for your product is critica

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Trends and Innovations in Digital Marketing · 11 Apr 2024

Embracing Sustainable Digital Marketing Practices: Best Practices 2024

Embracing Sustainable Digital Marketing Practices: Best Practices in Digital Marketing Having an online presence is not even an option for a business today – it is a necessity. This word might sound harmful and unethical for some, given the overall negative ef

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